Piotrek Pérez (Jaén, 1980). Industrial designer by training, multidisciplinary designer by vocation and publicist by conviction. Relentless and passionate, very detail-oriented and always proactive. Perfection, order and rigor define him and led him to his Ph.D in Marketing. At present he´s Footwear Designer at Joma-Sport, Spanish leading company on sportswear and footwear. Member at @Di_mad, @AsoIngDI "Association of Industrial Designers" and @Foro_READ, "Red Española de Asociaciones del Diseño", as a professional of design and marketing. Winner of two International Awards Social Advertising @Publifestival_ in 2006, Spain.